AI Search Visibility · GEO

Your customers ask ChatGPT. Are you the one being recommended?

Search is changing. Millions of Australians now use ChatGPT, Perplexity, and Google AI Overviews to find businesses — instead of scrolling search results. We make sure yours is the one being cited.

Free audit, 5 business days
Melbourne-based team
No commitment
We Optimise For
Google AI Overviews
Live
ChatGPT (OpenAI)
Live
Perplexity
Live
Claude (Anthropic)
Live
Google Gemini
Live

Search has fundamentally changed. Most businesses haven't caught up yet.

Your customers are already using AI tools to decide where to spend their money. The agencies who win the next decade are the ones positioning their clients now — before everyone else figures it out.

800M+
Weekly ChatGPT users
Hundreds of millions of people now turn to ChatGPT for everyday questions, recommendations, and research — including which businesses to hire.
OpenAI, 2025
~50%
Of Google searches show AI Overviews
Google's AI-generated answers now appear above traditional results on roughly half of all queries — pushing the classic blue links further down the page.
Industry estimates, 2025–26
60%
Of searches now end without a click
More than half of Google searches now end on the results page itself. If you're not the source being summarised, you may as well be invisible.
SparkToro / SimilarWeb, 2024

SEO got you on Google. GEO gets you cited by AI.

Generative Engine Optimisation (GEO) is the practice of optimising your business so AI search engines — ChatGPT, Perplexity, Claude, Google AI Overviews, and Gemini — recommend and cite you when potential customers ask about your industry.

It uses many of the same foundations as traditional SEO — clear content, strong site structure, authority signals — but extends them with techniques specifically designed for how AI models extract, summarise, and quote information.

The businesses that get this right in 2026 won't just rank on Google. They'll be the recommendation when a customer asks ChatGPT "who should I hire?"

Traditional SEO
GEO (AI Search)
Rank in blue links
Get cited & recommended by AI
Keywords & backlinks
Entities, citations & quotable content
Optimise for Google crawler
Optimise for GPTBot, ClaudeBot & PerplexityBot
Compete with millions of pages
Become one of 3–5 sources AI quotes
Audience: Google users
Audience: AI users (and growing fast)

Our AI Search Visibility services

A complete GEO strategy that gets your business into the answers AI engines give to your customers — across every major platform.

01

AI Visibility Audit

We test how you currently appear across ChatGPT, Perplexity, Claude, Gemini, and Google AI Overviews — and benchmark you against your top Melbourne competitors.

02

Content Optimisation

We restructure your pages, FAQs, and blog content so AI models can extract and quote your answers cleanly — the difference between being cited and being ignored.

03

Schema & Entity Setup

Structured data (Schema.org), entity markup, and knowledge-graph signals so AI engines clearly understand what your business is, what you do, and who you serve.

04

Citation Building

We get your business mentioned in the high-authority sources AI engines pull from — industry directories, news features, Wikipedia where appropriate, and authoritative AU publications.

05

Crawler Configuration

We ensure GPTBot, ClaudeBot, PerplexityBot, Google-Extended, and other AI crawlers can index your site — and set up llms.txt for the emerging standard.

06

Monthly AI Tracking

Ongoing monitoring of how often you appear in AI responses, which engines cite you, and how you stack up against competitors — reported monthly.

How we get you cited by AI

A clear, methodical process from audit to ongoing optimisation. No black boxes.

STEP 01

AI Audit

We benchmark your current AI visibility across all major engines and identify the gaps competitors are exploiting.

STEP 02

Strategy

We build a custom GEO roadmap targeting the exact queries your customers ask AI assistants about your industry.

STEP 03

Implementation

Content rewrites, schema markup, citation building, and technical setup — done by our team, ready to launch.

STEP 04

Monitor & Refine

Monthly reporting on AI citations, plus ongoing optimisation as the major AI engines update their models and crawlers.

Find out exactly where you stand — at no cost.

A genuinely useful report, delivered within 5 business days. Not a sales pitch dressed up as an audit.

Limited Spots · No Commitment

Free AI Visibility Audit

We'll test your business across 5 major AI search engines, benchmark you against 3 of your top Melbourne competitors, and send you a detailed PDF report with the exact next steps to improve your visibility.

  • Visibility check across ChatGPT, Perplexity, Claude, Gemini & Google AI
  • Side-by-side comparison vs 3 local competitors
  • 15-point technical & content checklist
  • Prioritised action plan you can use, with us or not
  • Optional 20-minute walkthrough call
Claim My Free Audit →
5
AI engines tested for your business
3
Local competitors benchmarked against you
5 days
Detailed report delivered to your inbox
$0
Completely free, no obligation

Melbourne businesses winning in the AI search era

GEO matters most for businesses customers research before buying. If people compare options or ask for recommendations before choosing, AI is already in your funnel.

Professional Services

Lawyers, accountants, brokers, consultants. Your clients ask ChatGPT for recommendations before they Google. If AI doesn't know who you are, you're losing leads you'll never even see.

eCommerce & Shopify Stores

AI is becoming the new product research tool. Customers ask AI which brand to buy from — make sure yours is in the answer when shoppers compare options in your category.

Local Tradies & Services

"Hey Siri, who's the best electrician in Reservoir?" These voice and AI assistants pull from the same sources. GEO is the new Local SEO — and you want to be on the recommendation list.

AI Search Visibility — common questions

Everything Melbourne business owners ask us about GEO and AI search.

Generative Engine Optimisation (GEO) is the practice of optimising your business so AI search engines like ChatGPT, Perplexity, Claude, and Google AI Overviews recommend and cite you when customers ask AI-powered questions. It's the next evolution of SEO — designed for how AI models extract and quote information, not just how Google ranks blue links.
SEO aims to rank your page in Google's traditional results. GEO aims to make your business one of the 3–5 sources AI engines actually cite when answering a customer's question. The technical foundations overlap heavily — clean code, strong content, authority signals — but GEO emphasises quotable content, structured data, entity clarity, and presence in the sources AI models trust.
Probably not entirely — but it's already taking significant share for research-heavy and recommendation queries. Google itself has integrated AI Overviews into roughly half of its searches. The smart play isn't picking between SEO and GEO. It's doing both, because they reinforce each other and reach different parts of how customers now search.
Some changes have near-immediate impact — Perplexity and ChatGPT's live web search can reflect updates within days. Others, particularly entity recognition and citation building, take 2–6 months as AI models update their data and trusted sources. We aim for early wins in weeks and compounding gains over months.
No reputable agency can guarantee specific AI citations any more than they can guarantee Google rankings — the algorithms are out of our hands. What we can guarantee is genuine technical and content improvements that meaningfully increase your chance of being cited, plus transparent monthly reporting so you see exactly what's working.
Yes. Google still drives the majority of search traffic, and AI engines pull heavily from the same web Google indexes — so strong SEO foundations directly improve your chances of being cited by AI. Think of GEO as a layer on top of solid SEO, not a replacement for it. We offer both as part of our Local SEO services.
Your audit covers visibility testing across 5 major AI engines (ChatGPT, Perplexity, Claude, Gemini, Google AI Overviews), benchmarking against 3 of your top Melbourne competitors, a 15-point technical and content checklist, and a prioritised action plan you can use whether or not you work with us. Delivered as a PDF within 5 business days, with an optional 20-minute walkthrough call.
It depends on your industry, competition, and starting point. After your free audit, we'll provide a custom quote based on what your business actually needs — not a generic package. For most Melbourne small and medium businesses, GEO retainers sit alongside existing SEO work and bundle well together. See our pricing page for general guidance.

Be the answer AI gives your customers.

Book your free AI Visibility Audit today. We'll show you exactly where you stand — and exactly what to fix next.

Claim Your Free Audit →